A new twist: Excel in the Estrie essay challenge goes digital!

Press Release 

For Immediate Distribution

A new twist: Excel in the Estrie
essay challenge goes digital!

New video category in essay challenge gives high school seniors another way to share success stories and inspire others to persevere in school!

SHERBROOKE, February 8, 2018 – After six years of encouraging high school seniors to share their educational trials and triumphs, the Excel in the Estrie! essay challenge from Townshippers’ Association’s Make Way for YOUth (MWFY) Estrie project is getting a new twist: the video essay.

The graduating class of 2018 is being asked to write an essay or shoot a short video that shares (1) any academic, social or personal obstacles they faced on their way to graduation and what they did to overcome them; and (2) what they would like their future will look like in the Townships. Winning entries will be published, and students could earn up to $500 towards their post-secondary studies by sharing their past accomplishments and plans for future success!

“We’re are excited to add this new take to our essay challenge in time for the annual Hooked on School Days week (Feb 12 to 16),” said Rachel Hunting, Executive Director of Townshippers’ Association. “This is the chance for high school grads to let their personalities shine through, and in the process, remind themselves of what they have managed to accomplish before starting on the next phase of their lives.”

Essays answering the two parts of this challenge – (1) identifying and conquering obstacles; and (2) imagining their future in the Townships – will be accepted in either a written essay of 500 to 600 words or in a short video less than three minutes in length. There’s no fancy equipment required for videos, they can be shot using a cell phone camera, but they must be filmed in landscape/horizontal orientation.

Later this year, MWFY, with the participation of the challenge partners Cass Funeral Homes, Global Excel Management, and the Government of Canada, will award prizes of up to $500 to winning entries. Winning submissions will also be featured in a future edition of Townshippers journal.

The essay challenge is open to all graduating high school seniors in the historical Eastern Townships’ English-speaking community who are attending an English language secondary school, or homeschool, and who have been accepted to a post-secondary institution in the Estrie region.


To be eligible for consideration, each entry must include an essay component in one of the two categories (either essay or video), along with a completed entry form. Essay files and entries must be submitted no later than April 20, 2018, at 5:00 pm, using the online submission form found at

Forms may also be downloaded from and submitted either electronically to [email protected], or by mail to: Excel in the Estrie! c/o Townshippers’ Association, 100-257 Queen, Sherbrooke, QC J1M 1K7.

For more information, and for the complete guidelines visit, or contact the MWFY Migration Agent, Holly McMillan, at [email protected], or call 819-566-5717 (toll-free: 1-866-566-5717).

Make Way for YOUth Estrie is an initiative of the province-wide Place aux jeunes en region, which encourages the migration and settlement of youth in areas outside of Quebec’s large city centres and is offered to the English-speaking community by Townshippers’. MWFY’s activities are made possible thanks to the financial support of the Secrétariat à la Jeunesse du Québec and numerous businesses and organizations throughout the Estrie region.

Townshippers’ Association is a non-profit, non-partisan community organization that has been serving the English-speaking community of the historical Eastern Townships since 1979. For more on the Association and its activities, connect online at or contact Townshippers’ in Sherbrooke at 100 – 257 Queen St. 819-566-5717, toll-free: 1-866-566-5717 or in Lac-Brome at 3-584 Knowlton Rd. 450-242-4421, toll-free: 1-877-242-4421.



Corrinna Pole
Communications Officer, Townshippers’ Association
819-566-5717 (toll free 1-866-566-5717), [email protected]


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